Amazon buys Twitch

Not Google as previously rumored. Twitch CEO, Emmett Shear confirms in a letter on their site:

We chose Amazon because they believe in our community, they share our values and long-term vision, and they want to help us get there faster. We’re keeping most everything the same: our office, our employees, our brand, and most importantly our independence. But with Amazon’s support we’ll have the resources to bring you an even better Twitch.

Interesting choice. Personally, I think this is a better place for them than Google. Amazon has shown time and time again that they're willing to go all-in on bets and stand by them. Google, on the other hand, acquires companies and they slowly disappear until fully digested by the giant beast that is Google.

Amazon as a content provider is getting more and more interesting.